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EAST END STORIES

East End Improvement Corporation (EEIC) and Wells Fargo unveiled the first of seven BCycle “Art Stations” as part of a community program to connect residents and visitors to public art and businesses in East End Houston. The unveiling ceremony included the donation of 36 bicycles and helmets to East End students in coordination with local non-profit Wellness On Wheels (WOW). 
longest-serving urban farms, Finca Tres Robles, is getting ready for some big changes in the year ahead. Umbrella organization Small Places is transitioning to a 501(c)(3) to help revamp the farm and increase its impact in serving the East End community. In the months ahead, Finca Tres Robles will be celebrating 7.5 years of work in the East End as it pauses field operations at the end of 2021 to prepare for its next chapter.
East River Bayou-front and Walking Trail; Rendering Courtesy of Midway
Houston-based Midway, the privately owned, fully integrated real estate investment and development firm, broke ground today on its 150-acre East River development, one of the most impactful urban revitalizations for a generation in Houston’s urban core. 
Today, the East End District announced the adoption of a Cultural Arts Strategic Plan that will provide a framework for cultivating the cultural landscape of Houston’s East End over the next ten years. Created by Houston-based art advisory firm Weingarten Art Group (WAG), the plan is the result of seven months of research, analysis and community outreach to East End residents, business owners, artists, cultural activists, historians and more. The plan was made possible by a grant from the City of Houston Mayor’s Office of Cultural Affairs and was officially adopted by the East End District Board of Directors on November 19, 2020.
Houston-based Midway, the privately owned, fully integrated real estate investment and development firm, today announced a new public mural installation on the site of its 150-acre East River development in east downtown. Midway tapped local multidisciplinary artist David Maldonado to create the Houston-themed piece. At 60’x20’, the East River mural marks the artist’s largest work to-date.
Houston-based Midway, the privately owned, fully integrated real estate investment and development firm, has teamed up with Moonstruck to present Moonstruck Drive-In Cinema at East River. Beginning Thursday, September 3, Houstonians are invited to enjoy a contactless cinema experience under the stars on the site of Midway’s 150-acre East River development. Christopher Nolan’s new spy film Tenet will debut on opening night, kicking off an exciting lineup of new releases and classics. Movies will show every night at 8:30 p.m., with double showings on Thursdays, Fridays, and Saturdays at 11:00 p.m. to start off, with occasional special events to be announced.

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