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Viva Frida! XIII Annual Frida Festival Returns to the Navigation Esplanade with Guinness World Record Attempt

Get your unibrows ready, Houston! East End Studio Gallery and the East End District present Viva Frida! XIII Annual Frida Festival on the Esplanade.

Come celebrate the life and legacy of one of Latin America’s most important artists, Frida Kahlo by helping us set the GUINNESS WORLD RECORDS™ for the largest gathering of people dressed as Frida Kahlo.

The Frida Festival is a free, family and pet-friendly event featuring an art exhibition at Hardy & Nance Studios, and an outdoor festival including art, music, dance and food on the award-winning Navigation Esplanade. Enjoy the lively atmosphere with DJ Jason JayCee Colunga and local Houston performers. The festival will end with our GUINNESS WORLD RECORDS™ attempt and a group photo.

Viva Frida! Art Exhibition:
Hardy & Nance Studios
April 12 & 13th – 6-9PM
April 14th – 2-6PM
902 Hardy St, Houston, TX 77020

Viva Frida! Festival on the Navigation Esplanade:
April 13 – 5-10:30PM
April 14 – 12-10:30PM
2600 Navigation Blvd., Houston, TX 77003

2600 Navigation Blvd., Houston, TX 77003
Check-in will begin at 4PM
Look for the Frida Costume Check-in booth to verify your costume.
Participants must follow all guidelines or they will be disqualified to participate:
Guidelines: The costume of each participant must clearly depict Frida Kahlo, which must consist of:
• A unibrow drawn onto the face joining the eyebrows. This can be using make-up or by sticking hair.
• Flowers worn in the hair, a minimum of three flowers must be worn.
• A solid red or pink shawl. Solid only, no prints or multi-colors.
• A flower printed dress which extends to below the knees on all sides, the dress must not have any splits up the side.
• Each participant must wear their own costume and a costume cannot be shared between two people.

Frida Festival is produced by HIFC-East End Studio Gallery with support from T-Mobile, El Tiempo & The Greater East End Management District.


East End Improvement Corporation (EEIC) and Wells Fargo unveiled the first of seven BCycle “Art Stations” as part of a community program to connect residents and visitors to public art and businesses in East End Houston. The unveiling ceremony included the donation of 36 bicycles and helmets to East End students in coordination with local non-profit Wellness On Wheels (WOW). 
longest-serving urban farms, Finca Tres Robles, is getting ready for some big changes in the year ahead. Umbrella organization Small Places is transitioning to a 501(c)(3) to help revamp the farm and increase its impact in serving the East End community. In the months ahead, Finca Tres Robles will be celebrating 7.5 years of work in the East End as it pauses field operations at the end of 2021 to prepare for its next chapter.

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